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Business Analytics for Professionals

The purpose of the Business Analytics program is to train professionals who can meet the needs of private sector and public institutions and organizations to understand their business performance in competitive conditions and to develop new strategies based on data and analytical approaches. Today, the intuitive decision making in organizations are replaced by data and information-based decision making. It is necessary to be able to take data and information-based actions that can provide end-to-end positive financial returns and provide strategic advantages to the organizations.

With the rapid advancement of the digital age, businesses have access to unprecedented amounts of data. To turn this data into a competitive advantage, businesses need to develop effective methods to analyze and interpret large amounts of data. Business Analytics program, by making use of many different disciplines, aims at instilling competencies for solving real