Hakkımızda
FILTERS
Marketing Analytics, Sales Response Models, Machine Learning, Bayesian Econometrics
Game theoretical models of price promotions, evolution of online markets, network economics, industrial organization, and stochastic service systems.
digital marketing, viral marketing, social media marketing
Consumer Behavior, Misinformation, Resistance to Persuasion, Consumer Animosity
Digital Marketing, Mobile Marketing, User Generated Content, Text Analysis, Entertainment Markets
Global marketing strategy, cross-national consumer behavior, consumer value transformations in emerging economies, international strategic alliances and networks.